Your point of view.
Our next story.

Different people. Different stories. Same energy.

UPSOLE is built around individuality, and we like working with people who bring their own point of view to what they create.

Creators, photographers, stylists, athletes, artists, dancers, filmmakers, designers, musicians or simply people with an interesting way of seeing the world — if your work feels original, we’d like to hear from you.

You don’t need to fit into a particular category.

No Labels. No Limits.

Who We Collaborate With

We’re interested in working with people who have a genuine connection with fashion, sneakers, design, movement, culture or visual storytelling.

That can include:

• Fashion and lifestyle creators

• Sneaker and streetwear creators

• Fitness and sports creators

• Photographers and filmmakers

• Stylists and models

• Artists and illustrators

• Dancers and performers

• Musicians

• Travel and lifestyle storytellers

• UGC creators

• College and youth communities

• Creative collectives

• People with an idea we haven’t thought of yet

Follower count matters less to us than creativity, audience connection and whether your style feels right for UPSOLE.

Ways We Can Work Together

Every collaboration doesn’t have to look the same.

Depending on the creator, campaign and idea, collaborations may include:

Product Collaborations

We send you an UPSOLE pair that fits your style and you create something around it in your own voice.

Paid Partnerships

Selected creators may be invited to work with us on paid campaigns, launches and branded content.

UGC

Love making great content without necessarily posting it to your own audience?

We also work with creators who produce photography and video specifically for UPSOLE’s digital platforms, advertising and social media.

Creative Projects

Have an unusual concept involving UPSOLE?

Film, photography, art, animation, music, fashion, installations or something completely unexpected — we’re open to hearing it.

Events & Community

We’re interested in collaborations with communities, colleges, creative spaces, fitness groups and cultural events that naturally connect with UPSOLE.

Long-Term Partnerships

Sometimes the best collaborations shouldn’t end after one post.

When there is a strong fit, we may work with selected creators across multiple launches and campaigns.

What We Look For

We don’t expect every creator to have the same aesthetic.

In fact, we’d rather they didn’t.

What catches our attention is:

Originality
Content that feels like yours rather than something you’ve already seen ten times.

Strong Visual Sense
You understand framing, styling, storytelling or how to make people stop scrolling.

Authenticity
Your audience follows you for you. We don’t want you to suddenly sound like an advertisement.

Consistency
A clear creative identity matters more than chasing every trend.

Quality
Whether you shoot on a phone or a professional camera, thought and execution should show.

Brand Fit
Your work should naturally make sense alongside UPSOLE.

You Don’t Need a Huge Following

A large audience can be valuable, but it isn’t our only consideration.

We’re equally interested in emerging creators with smaller, engaged communities and a strong creative point of view.

If you make good work, send it to us.

How to Apply

Email us at:

hello@upsole.com

Subject: Collaboration — Your Name / Creator Name

Please include:

• Your name

• City and country

• Instagram / YouTube / TikTok / other relevant profile links

• Your primary content category

• Approximate audience size

• A short introduction about yourself

• Examples of your work or portfolio

• The type of collaboration you’re interested in

• Your UPSOLE shoe size

• Any collaboration idea you already have in mind

If you’re approaching us as a photographer, filmmaker, stylist, artist or other creative professional, feel free to send your portfolio instead of social-media statistics.

Have an Idea? Pitch It.

You don’t have to wait for us to create the concept.

If you’ve imagined an UPSOLE reel, editorial shoot, film, artwork, event or campaign that you think we should make, tell us.

A good idea will always get our attention faster than:

“Hi, collaboration?”

Tell us what you want to create.

Product Gifting

Receiving a product does not automatically guarantee a paid partnership, and submitting a collaboration request does not guarantee that a product will be sent.

Product collaborations are selected based on current campaigns, content requirements, audience relevance and creative fit.

Where a specific content commitment is agreed upon, the expectations will be discussed before the collaboration begins.

Paid Collaborations

Paid partnerships are considered individually.

Rates may depend on factors such as:

• Content format

• Creative requirements

• Usage rights

• Exclusivity

• Audience

• Production requirements

• Campaign duration

• Number of deliverables

If you have a media kit or rate card, you’re welcome to include it with your application.

Content & Creative Freedom

We want collaborations to feel like the creator made them.

Depending on the campaign, we may provide key product information, campaign direction or essential brand guidelines, but we prefer giving creators enough space to interpret UPSOLE through their own style.

Good branded content shouldn’t stop feeling like good content.

Content Usage

If UPSOLE would like to repost, advertise or otherwise use collaboration content beyond the originally agreed scope, the applicable usage and permissions will be discussed with the creator where required.

Any sponsored, gifted or commercial relationship should be disclosed appropriately wherever required.

For Photographers, Filmmakers & Creative Professionals

Not an influencer? That’s completely fine.

We’re always interested in discovering:

• Fashion photographers

• Product photographers

• DOPs and cinematographers

• Directors

• Video editors

• CGI and 3D artists

• Animators

• Graphic designers

• Stylists

• Makeup artists

• Models

• Set designers

• Creative directors

Send your portfolio to hello@upsole.com with the subject:

Creative Portfolio — Your Name

For Colleges, Communities & Events

If you’re organising a college event, sneaker community, cultural event, creative gathering, fitness experience or another project where UPSOLE could genuinely contribute, send us the details.

Include:

• Event or community name

• Location

• Dates

• Expected audience

• Social profiles

• Collaboration proposal

• What you would like UPSOLE to participate in

Email: hello@upsole.com

For Agencies & Talent Managers

If you represent creators or talent who may be a good fit for UPSOLE, please send relevant profiles and campaign information to:

hello@upsole.com

We prefer curated recommendations over large unspecific creator lists.

What Happens After You Apply?

Our team reviews collaboration requests based on current campaigns and upcoming requirements.

If we see a potential fit, we’ll contact you using the details you’ve provided.

Because of the volume of requests we may receive, we may not be able to respond individually to every submission.

If you don’t hear back immediately, it doesn’t necessarily mean your work isn’t right for UPSOLE. The right opportunity may simply not be available yet.

Create Something We Haven’t Seen Before.

We’re not looking for everyone to tell the same story about UPSOLE.

We’re looking for people who can take a pair of sneakers and make the story their own.

Think you’ve got an idea?

hello@upsole.com

UPSOLE
Operated by GLAMPOSE
G-320/321, RIICO Industrial Area, Manda II, Chomu, Jaipur, Rajasthan 303712, India
www.upsole.com

---